Category Archive for "Digital Marketing"

blog

Digital Marketing Lessons From Miyamoto Musashi’s The Book Of Five Rings

“You can only fight the way you practice” – Miyamoto Musashi The Samurai have always been very intriguing people. Their code – Bushido, their way of life and their weapons have inspired books, poems, movies and much more in the…

Read More
blogheader-271216-500x500-1

Infographic Marketing for Lead Generation and Increasing Email Subscribers

Originally published by our MD, Rishabh Dev, on Leadsquared The power of visual media in today’s world is undeniable. A picture goes viral in seconds, while even the most well-written article might need time to attract readers. As a smart…

Read More
blogheader-271216-500x500

‘The patience triangle’ and why the startup ecosystem needs growth hacking

Originally published by our MD, Rishabh Dev, on YourStory “Two roads diverged in a wood, and I — I took the one less travelled by, And that has made all the difference.” – Robert Frost 2016 is almost over. The ideological…

Read More
mapplinks-141216-500

How marketer personality types affect digital channels and engagement

Originally published by our MD, Rishabh Dev, on SocialSamosa People’s can be classified into two broad categories when it comes to describing their social life – introverts and extroverts; but does that have anything to do with your professional life?…

Read More
mapplinks-141216-500-1

Keep Your BFFs Away from Your Startup’s Facebook Page

Originally published by our MD, Rishabh Dev, on Iamwire. A marketer’s biggest nightmare is that in spite of all his knowledge of social media channels, tips, and tricks, he will fail in promoting his brand online. The thought itself gives me…

Read More
rh-500x500

7 Unconventional Social Recruiting Channels To Find Potential Job Applicants

Originally published by our MD, Rishabh Dev, on recruitloop The role of social media in our lives is widening every day. Not only are we communicating with friends, family and peers, we are using social media to locate suitable work…

Read More
mapplinks-101016-1

The Rule Of Thirds Applied To Branding & Marketing

Originally published by our MD, Rishabh Dev, on digitaldefynd Digital SLR cameras are very common these days among consumers who like to capture exceptional everyday images. Even the phone cameras are getting better. But not everyone has the technical capability to…

Read More
Mapplinks - Make Marketing Great Again - Donald Trump 3

Make Marketing Great Again – The Strategy that Led to Donald Trump’s Unlikely Victory

So, it happened. No one thought it would, but it did. Love it or hate it, Donald Trump succeeded in selling his brand to the American people and putting his name on the White House. Sooner or later, we all…

Read More
lgf

10 New Ways to Generate Facebook Leads Without Running Ads

Originally published by our MD, Rishabh Dev, on Leadsquared. Love it or hate it, you cannot ignore the social media beast: Facebook. If you have diligently maintained a good brand presence on Facebook, created an engaged community through campaigns and…

Read More