Category Archive for "Content Marketing"


Build the Ultimate Content Marketing Strategy with Infographics

Stir the storm in your coffee mug. That’s what infographics are all about. According to the Social Science Research Network, 65% of us are visual learners. Clearly, content marketing strategy based on visualization makes a huge difference in creating and...
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5 Ways You Can Repurpose Your Old Blog Posts

Admit it, most of us have faced writer’s block at some point in time. This affects even the best of writers or bloggers out there! So, what do you do in such a case and especially if you’re hard pressed…

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10 Most Common Grammar Mistakes You Should Stop Making NOW!

Irrespective of our profession, we constantly find ourselves drafting reports, sending emails, and creating some content or the other. CEO, MD, or trainee – words, sentences, punctuations, and grammar hound all of us without distinguishing our designations and it’s quite…

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7 Steps that Will Make Your Audience Get Hooked to Your Content

Content marketing is all about creating content that will connect your audience and help build relationships. A lot of effort and time goes into creating content that will resonate with your audience and help strengthen your connection with your audience….

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Storytelling for Strengthening Your Marketing Impact

While marketing a business, the fact that content marketing plays an important role is something most marketers are aware of. In fact, 2014 was even labelled the Year of the Story. Almost every marketing campaign out there has a story…

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Benchmark for Measuring Content Marketing ROI

Content marketers often find it difficult to prove if their content marketing efforts have paid off or not. The percentage of content marketers who find it tough to prove their content marketing ROI is close to 25. This is applicable…

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Visual Content Marketing Stats for 2015

Most digital marketers will agree with the fact that there are more people interested in visual content than regular text heavy content. Hence, visual content is used more than text-only content. The types of visual content commonly used by digital…

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