Category Archive for "Social Media Marketing"

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5 Social Media Sins That Small Business Owners Should Avoid

The trend in digital marketing is all about engaging audience on social media. What started as an offshoot of regular personalised networking is now a heavy-weight marketing strategy. However, majority of the small companies have a hard time negotiating the...
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20 Metrics all Entrepreneurs must Measure from their Social Media Marketing

So many tools, so many metrics, but which are the right ones for a startup? As an entrepreneur, it is impossible to evade the need for social media marketing in the modern day business environment. Running a digital marketing company...
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What we can Learn from War About Startup Growth Hacking [Infographic]

“Know your enemy and know yourself, and in 100 battles you will never be in peril.” – The Art of War Within the startup business environment, these words can be applied to competitors and target audience. The word enemy is...
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Guide to Using Infographics in your Social Media Marketing

If there’s one thing about social media users every marketer agrees upon, it is that they have really small attention spans. It is a test of every brand’s content strategy to come up with sharable content that can make users...
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10 Snapchat Marketing Tips for F&B Brands [Infographic]

In the recent years, Snapchat has been able to attain humongous popularity among the masses and evolved a lot since its inception. With the increasing user base Snapchat has started attracting digital marketers who are in constant search of unconventional channels to...
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10 Commandments of Social Media Marketing [Infographic]

Social Media Marketing has quite an uncanny case. It is one of the most used and abused terms at the same time. Much like Growth Hacking today, a few years ago, there was no clear consensus on what exactly comprises...
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How to run a Twitter contest [Infographic]

A Twitter Contest is a simple way to engage Followers. Twitter’s viral nature makes it the perfect platform to promote contests, potentially leading to increased engagement. Hosting a contest on Twitter can be a bit different than hosting a contest...
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10 Commandments of Social Media Marketing

  This is a guest post by our MD, Rishabh Dev, originally published on socialmediaweek.org. Social Media Marketing has quite an uncanny case. It is one of the most used and abused terms at the same time. Much like Growth...
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17 Advanced Search Operators for Twitter [Infographic]

Twitter search is one of the most powerful and, unfortunately, one of the most ignored marketing tool today. When put to right use, you can generate leads, get PR coverage, create a sales pipeline, find partnership opportunities, and generate new...
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