Category Archive for "Digital Marketing"

2015-digital-marketing-a-year-in-review

Digital Marketing 2015 – Year in Review

Digital marketing is that ingenious branch of marketing that has been in a constant state of inflexion ever since it came into being. It has seen change and innovation at an unmatched pace. Ad campaigns that formed the backbone of…

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Inbound-Marketing

5 Startups in Bangalore Excelling in Inbound Marketing

Inbound marketing has been the talk of the town since its inception by Hubspot CEO, Brian Halligan in 2005. Bangalore being the hub of startups, inbound marketing has been their go to marketing tool because of the immense opportunities it…

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3 Ways By Which Buyer Personas Shorten Your Sales Cycle

When doing sales, the most important aspect to be kept in mind is your customer. You close a deal through people, and essentially, you’re closing the customer and not just the deal. It is essential to understand your customer’s personality…

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Image of the speaker at #SMWBangalore

Consumer Relationships & Loyalty in Social Media | Knowledge at #SMWBangalore

About the speaker – Shyam Nair He is the Co-Founder at Route-01, which is a specialized Online Brand Management Consultancy with a client base in Bangalore and Dubai. Before starting his own venture he worked as Director – Planning and Creative…

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Image of the speaker at #SMWBangalore

Consumer Relationships & Loyalty in Social Media | Knowledge at #SMWBangalore

About the speaker – Shyam Nair He is the Co-Founder at Route-01, which is a specialized Online Brand Management Consultancy with a client base in Bangalore and Dubai. Before starting his own venture he worked as Director – Planning and Creative…

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Image of the speaker at #SMWBangalore Session

Branding and Storytelling in The Era of Mobile | Knowledge at #SMWBangalore

About the Speaker –  Shradha Sharma She is the founder and CEO at YourStory Media. She started YourStory in 2008, with the aim of championing the spirit of entrepreneurship in India. I think these 2 lines describes who the speaker…

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Speaker at Social Media Week Bangalore

Making Content ‘Snack able’! |Knowledge at #SMWBangalore

About the Speaker: Asif Upadhye is CFO (Chief Fun Officer) at Never Grow Up and director at Yellow Seed. Since 2010, he has lead the role of Chief Fun Officer [CFO] at Never Grow Up, an employee engagement firm that…

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7 Google AdWords Mistakes to Avoid

Google AdWords is the means of creating a lot of paid ad campaigns targeting your audience and ensuring viewers of your ads turn into customers for your business. But, companies often make the mistake of not understanding the complete scope…

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Google Might Index Tweets in Real Time

Google has decided to change how tweets are indexed on the search engine, hinting at introducing real-time indexing of tweets. Coming to how Google plans to index tweets and how the tweets to be indexed are chosen, is not very…

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