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Reasons Why People Unfollow Brands

Your business has a presence across most of the popular social media platforms. You have a large number of followers as well, right? People follow your brands on social media primarily because they like your brand. As simple as that!…

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Top 5 Reasons Why You Should Use WordPress for Your Business Website

You have decided the name of your company, got it registered, and what now? Your marketing collateral, of course! Of all your marketing collateral, your business website is the most important, isn’t it? But, you’re wondering which platform to use…

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Facebook likes counting algorithm to change

The latest change in Facebook is in the way Facebook likes would be counted, particularly for business and celebrity pages. Until now, the likes on Facebook pages of businesses and celebrities had also comprised a fraction of likes from people…

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7 Google AdWords Mistakes to Avoid

Google AdWords is the means of creating a lot of paid ad campaigns targeting your audience and ensuring viewers of your ads turn into customers for your business. But, companies often make the mistake of not understanding the complete scope…

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Differences between Native, HTML5, and Hybrid Mobile Apps

In this day and age of smartphones and other such gadgets, it is important to ensure the rising desires of people are met through mobile applications. People all over believe in being able to access a variety of features on-the-go,…

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Google Might Index Tweets in Real Time

Google has decided to change how tweets are indexed on the search engine, hinting at introducing real-time indexing of tweets. Coming to how Google plans to index tweets and how the tweets to be indexed are chosen, is not very…

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3 Ways to Creating a Winning Brand Strategy

A business plan’s most important element is creating a branding strategy. While branding strategies for each business will be different, it is also important to create a unique brand strategy. Primarily, a brand strategy is supposed to list a few…

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What is a Content Management System (CMS)?

Content Management System or CMS is a platform through which content can be created, edited, and published. It is also known as web content management system. There are different content management systems which can be used by people based on…

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5 Ways to Get More Conversions on Your Website

Anyone running an online business will know the difficulty in getting a decent number of conversions on your website. In order to run an online business profitably, it is important to ensure you’re banking on a website which is well…

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