In October 2013, Google announced that Google search will have the capability to index mobile apps in search results. Google started testing this feature, called app indexing, with a small group of developers and showing app search results to Android users in the US. Recently, Google announced that they have enabled 20+ additional apps to show up on search results:
“We’ve just enabled 20+ additional applications that users will soon see app deep links for in Search Results, and starting today we’re making app deep links to English content available globally.” – Google Webmaster Blog, April 03, 2014.
Here are some screenshots of how the search results deep linked to the app will appear for mobile users:
If you’re a mobile app developer, don’t forget to read Google’s post on how to add deep links and enable your app to join app indexing.